Lavender

1. What is Lavender?

Lavender is an AI-powered email assistant designed to assist in improving sales emails. It optimizes email drafting, reducing the time taken to create compelling emails, and increases positive response rates. Lavender operates with a real-time sales email coach, enhancing the effectiveness of emails by providing in-the-moment feedback and suggestions.

2. What are the key features of Lavender?

Lavender's key features include an AI Email Coach which finds and fixes elements that may affect your chance of receiving a reply. It provides real-time, data-backed insights and coaches users to aim for a score of 90+ for their emails. A Personalization Assistant suggests personalized introductions and supplies relevant prospect news, data, and insights quickly. With the AI feature, Lavender can start and improve your emails using AI technology powered by OpenAI's GPT-3. This service also provides team email intelligence, empowering managers to coach with data-backed insights.

3. How does Lavender assist with sales emails?

Lavender assists with sales emails by analyzing and providing real-time feedback with the AI Email Coach. It identifies and rectifies elements in emails that could possibly impact the chance of receiving a reply. The tool offers a Personalization Assistant to suggest personalized introductions and to quickly provide relevant data, insights, and news about prospects. Additionally, Lavender's AI can start and improve your emails, leading to more engaging and compelling email content.

4. How does Lavender integrate with existing email platforms?

Lavender integrates natively with popular email platforms like Gmail, Outlook 365, and sales engagement platforms like Outreach and Salesloft. It also works with Linkedin, Hubspot, and more through Lavender Anywhere. This compatibility allows users to leverage the functionalities of Lavender from within their existing email workflows.

5. How exactly does Lavender improve email productivity?

Lavender improves email productivity by offering an AI Email Coach which works as an instant feedback tool during the email drafting process. By highlighting potential issues and suggesting improvements, it helps you optimize the content, structure, and tone of your emails. This allows users to write better emails faster. Moreover, the Personalization Assistant provides relevant prospect information for more effective personalization.

6. Is Lavender available for individual use as well as teams?

Yes, Lavender is accessible for both individual use and teams. For individual use, the service provides unrestricted usage of email analysis, personalization, AI-driven writing assistance, mobile optimization, integration into multiple inboxes, and individual coaching analytics. For team usage, they provide all the benefits of an individual subscription as well as custom AI scoring, team AI coaching, Manager's Dashboard, granular team insights, and priority support.

7. Why is Lavender rated 4.9/5 on G2 and what does this rating mean?

Lavender is rated 4.9/5 on G2, a popular business software review platform. This high rating signifies exceptional user satisfaction and implies that users find considerable value in its effectiveness, usability, and impact on improving their sales email process.

8. How does Lavender maintain user privacy?

Lavender maintains user privacy by being a completely private organization and not an advertising company. It uses cookies only to improve user experience and provide its services but not for any advertising purposes. Lavender does not save any personally identifiable data through its necessary cookies.

9. What cookies does Lavender use? Why are they necessary?

Lavender uses cookies to provide its services efficiently. Necessary cookies enable the basic features of the site, such as providing secure login or adjusting consent preferences. These cookies do not store any personally identifiable data. Lavender also uses functional cookies that allow functionalities like sharing the website's content on social media platforms, collecting feedback, and enabling third-party features.

10. How does Lavender use functional cookies to improve user experience?

Lavender's functional cookies assist in delivering improved user experience by enabling certain functionalities like sharing the website content on social media platforms, collecting feedback, and incorporating third-party features. For instance, cookies set by LinkedIn enable LinkedIn Ads ID syncing and help make ad tags and share buttons workable.

11. What does the metric analysis provided by Lavender's analytical cookies involve?

Analytical cookies used by Lavender help understand how visitors interact with the website. These cookies provide insights on metrics like the number of visitors, bounce rates, traffic sources, and page views, among other things. Google Analytics installed by Lavender calculates visitor, session, and campaign data and keeps track of site usage for the site's analytics report; the cookies store information anonymously and recognize unique visitors by assigning them a randomly generated number.

12. What additional functions are enabled by various services such as Spotify and LinkedIn on Lavender?

Lavender integrates with various services like Spotify, LinkedIn, Cloudflare, Google Tag Manager, and Typeform to enable the various functions of the platform. For instance, the sp_t cookie set by Spotify helps implement audio content from Spotify on the website and also registers user interaction-related data. Similarly, cookies from LinkedIn sync Ads ID, recognize browser IDs, facilitate data center selection, and store performed actions on the website.

13. How do I install Lavender?

Lavender can be installed by following the 'Install Now' prompt present across their website. This will redirect the user for installing the Lavender extension or feature based on the user's current email platform.

14. How can I get support if needed while using Lavender?

Users can get support while using Lavender by clicking on the 'Get Support' option available in the 'Current Users' dropdown of the platform. This redirects to the help center, providing a wealth of resources, tips, and answers to frequently asked questions.

15. Can I adjust my consent preferences for cookies on Lavender?

Yes, users can adjust their consent preferences for cookies on Lavender. The options for this are present on the cookie consent banner. From here, users can customize their consent preferences. By selecting the 'Customize Consent Preferences', one can view the detailed information about all cookies under each consent category, allowing each user to manage their consent for each category.

16. What personalization features does Lavender offer for emails?

Lavender offers personalized introductions for emails through its AI-powered Personalization Assistant. By recognizing the recipient's details and gathering relevant data and insights, the tool can suggest personalized intros to kick-start the email writing process. This ensures an elevated user experience, increasing the possibility of eliciting positive responses.

17. How is Lavender's AI powered?

Lavender's AI is powered by the world's most intricate language model, GPT-3 by OpenAI. It uses this advanced technology to review, advise and even write emails, helping to create efficient and effective correspondence that results in more positive replies.

18. Does Lavender have an integration with social media platforms?

Lavender integrates with social media platforms like LinkedIn and Twitter. LinkedIn cookies help share website content, synchronize ad IDs, recognize browser IDs, facilitate data center selection, and store user actions performed on the Lavender platform. Twitter cookies collect visitor navigation data to optimize ad relevance and integrate with social media features.

19. Does Lavender offer a trial period or free plan?

Lavender does offer a seven-day free trial that includes integration with Outreach and Salesloft. Also, Lavender is genuinely free for students, job seekers, and bootstrapped entrepreneurs, provided they email their team for an upgrade until they are fully employed or recording steady revenue.

20. What are Lavender's pricing options?

Lavender offers three pricing options. Lavender Basic, which is free forever, allows users to analyze and personalize up to five emails per month. The Lavender Individual Pro plan costs $29 per month and offers unlimited emails, personalization, feature usage, AI emails, recommendations, and mobile optimization among other features. The Lavender Enterprise plan costs $49 per month per user, designed for teams, providing unlimited usage, Outreach and Salesloft team functionalities, custom AI scoring, team AI coaching, a Manager's Dashboard, and priority support.