Zapier

Zapier automates workflows between your favorite apps, connecting them to streamline tasks and boost productivity. Integrate thousands of apps to create custom automations without coding.

Workflow automation Data integration Task management CRM automation Marketing automation Sales automation Data migration

Tool Information

Primary Task	Task automation
Category	ai-and-machine-learning
Sub Categories	workflow-automation data-integration
Trial Available	Yes
API Available	Yes
Pricing	Free + from $19.99/mo
Country	United States
Launch Year	2011
Supported Languages	English

Zapier is a powerful automation tool that allows users to connect different web applications and automate repetitive tasks. It acts as a bridge between various services, eliminating the need for manual data entry and streamlining workflows. Users create "Zaps," which are automated workflows triggered by an event in one app and resulting in an action in another. For example, a Zap could automatically add new contacts from a Google Form to a CRM system like Salesforce, or create a new task in Asana when a new email arrives in Gmail. Zapier boasts a vast library of integrations, encompassing thousands of popular apps across various categories, including project management, CRM, marketing automation, communication, and more. Its intuitive, no-code interface makes it accessible to users of all technical skill levels, from individuals to large enterprises. Zapier's strength lies in its flexibility and scalability. Users can create simple Zaps for individual tasks or complex multi-step automations involving multiple apps. The platform offers various pricing plans to cater to different needs and usage levels, including a generous free plan for basic automation needs. Zapier's unique selling proposition is its ease of use and extensive app integrations, making it a go-to solution for automating various business processes and personal tasks. It empowers users to focus on higher-value activities by automating repetitive, time-consuming tasks, ultimately increasing efficiency and productivity. The platform continuously updates its integrations and features, ensuring it remains relevant and adaptable to the ever-evolving landscape of web applications.

Zapier, founded in 2011 by Wade Foster, Bryan Helmig, and Mike Knoop, is a prominent player in no-code workflow automation. Based in the U.S., the company helps businesses automate tasks by connecting over 7,000 applications without the need for coding skills. Zapier gained recognition after participating in Y Combinator in 2012 and has since grown into a company valued at over $7 billion.

The core offering of Zapier is its automation platform, which allows users to create "Zaps"—automated workflows that facilitate data transfer and trigger actions between apps. The platform features multi-app integrations with tools like Slack, Google Workspace, and Salesforce, and provides a no-code interface for designing workflows. For larger teams, Zapier offers advanced plans that include AI-powered automation and enterprise-grade security.

With over 2.2 million customers worldwide, including notable enterprises like Asana, Zendesk, and Dropbox, Zapier is especially popular among small to mid-sized businesses looking to enhance operational efficiency and reduce manual tasks.