Scale Insights

Take full control over PPC campaigns with our AI-Driven Amazon PPC automation software.

PPC automation Amazon PPC advertising optimization AI technology campaign management E-commerce

Tool Information

Primary Task	PPC optimization
Category	marketing-and-sales
Sub Categories	e-commerce advertising marketing-automation
Country	United States

Scale Insights is an AI-driven software dedicated to automation and optimization of Amazon Pay-Per-Click (PPC) campaigns. Harnessed with proprietary Scale-matic Tech, it facilitates the management of multiple Amazon PPC campaigns, providing users with detailed insights and helping to maximize the return on investment (ROI). The product is designed for robust functionality serving Amazon FBA Business Owners. Key features of Scale Insights include mass campaign management with a few clicks and automation of PPC strategies integrated with superior AI technology. The software helps uncover hidden opportunities to increase profits and presents detailed insights intuitively to support easy scalability. The tool allows users to set personal PPC rules and engages in real-time bidding providing an effect similar to a dedicated PPC marketing team that works continuously, optimising campaigns. Additional capabilities include dynamic real-time bidding and keyword optimization all geared towards enhancing profit margin. Providing correlations between organic sales, PPC, and promotions; it offers real-time updates of sales, profits, advertising cost, ROI, and margins. Scale Insights is designed to cater to FBA sellers, advertising agencies, and aggregators, integrating fully managed automation with customized rules building on the power of AI and big data.

Scale Insights is a technology company that specializes in Amazon PPC (Pay-Per-Click) software. The company provides advanced automation tools and analytics to help Amazon sellers manage their advertising workflows effectively. Founded by experienced entrepreneurs in e-commerce, Scale Insights utilizes AI and proprietary algorithms to optimize ad campaigns, enabling sellers to scale their businesses sustainably.

The company offers a range of services focused on Amazon PPC management, including automation and AI-driven campaign optimization. Users can efficiently manage multiple SKUs and create mass campaigns while gaining detailed insights into ad performance and sales analytics. Scale Insights operates on a pricing model based on a percentage of the monthly ad spend, allowing for unlimited automated ASINs at a competitive cost.

Scale Insights is dedicated to empowering Amazon sellers by equipping them with the necessary tools to enhance their market share and optimize their PPC strategies. The company's mission is to support sustainable business growth through advanced analytics and automation, ultimately improving ROI and overall business performance.

Pros
Mass campaign management Detailed insights provision ROI maximization Unveils hidden profit opportunities Easy scalability support Personal PPC rules setting Real-time bidding Continuous campaign optimization Dynamic bidding Keyword optimization Profit margin enhancement Correlations between sales PPC promotions Real-time updates on sales profits cost Fully managed automation Caters to FBA sellers agencies consolidators Amazon PPC campaign optimization Intuitive insights presentation Rules based on historical data High-converting keyword discovery Constant performance tuning Data correlation across multiple ads Multiple automatic bidding rules Supports multiple Amazon marketplaces Automated ASINs calculation Negating poor converting keywords Ads associated automation Traffic optimization to performing keywords Gradual bid adjustment on keyword performance Co-founded by experienced Amazon FBA sellers

Cons
Only for Amazon PPC Tailored to FBA Sellers No free version available Limited to specific marketplaces Credit card only payment No supports for FBM or Vendors Lacks individual keyword control Complex ASIN automation rules No setup or cancellation assistance

Management Team

Leslie Chong

Co-Founder

Frequently Asked Questions

1. What is Scale Insights?

Scale Insights is an AI-driven software that specializes in the automation and optimization of Amazon Pay-Per-Click (PPC) campaigns. It's equipped with a proprietary technology known as Scale-matic Tech. The software aids in managing multiple Amazon PPC campaigns while offering users detailed insights to help maximize the return on investment.

2. Who is Scale Insights designed for?

Scale Insights is designed to cater specifically to Amazon FBA Business Owners, advertising agencies, and aggregators.

3. What is the special feature of Scale Insights’ Scale-matic Tech?

The Scale Insights’ Scale-matic Tech is a superior AI technology integrated into the software that automates PPC strategies. This allows for the management of mass campaigns through a few clicks, providing similar effects to having a dedicated PPC marketing team operating 24/7 to optimize marketing efforts.

4. How does Scale Insights optimize Amazon PPC campaigns?

Scale Insights incorporates AI to optimize Amazon PPC campaigns. It helps users to set personal PPC rules, actively engages in real-time bidding, and continually works on optimizing campaigns. It also uncovers hidden profit-enhancing opportunities while providing detailed insights for easy scalability.

5. What are the benefits of using Scale Insights for my Amazon FBA Business?

Using Scale Insights can uncover hidden opportunities to increase profits and provide detailed insights intuitively to support easy scalability of your Amazon FBA Business. It facilitates mass campaign management, helps set personal PPC rules, engages in real-time bidding, provides dynamic real-time bidding, and keyword optimization. This results in an enhanced profit margin.

6. How does Scale Insights support real-time bidding?

Scale Insights supports real-time bidding by allowing the users to set their own PPC rules. It also employs dynamic real-time bidding to enhance profitability, continually readjusting bids based on performance to optimize the cost-effectiveness of each advertising dollar spent.

7. Can I set personal PPC rules with Scale Insights?

Yes, Scale Insights allows users to set personal PPC rules. These rules in combination with Scale Insights' proprietary AI technology help in optimizing the advertising spend.

8. Does Scale Insights provide keyword optimization features?

Yes, Scale Insights provides keyword optimization features. It has the capabilities to uncover high-converting keywords and make them work harder for your advantage. This helps in reducing costs and increasing margin.

9. How does Scale Insights enhance profit margin?

Scale Insights enhances profit margin by facilitating the management of multiple Amazon PPC campaigns and automating PPC strategies. The software uncovers hidden opportunities to increase profits, provides real-time updates of sales, profits, advertising cost, ROI, and margins, and allows users to set rules tailored to their profitable PPC strategies.

10. Does Scale Insights correlate organic sales, PPC, and promotions?

Yes, Scale Insights provides correlations between organic sales, PPC, and promotions. This feature helps users in making informed decisions based on a comprehensive overview of their campaigns' performance.

11. What insights does Scale Insights provide in real-time?

Scale Insights provides real-time updates of sales, profits, advertising cost, return on investment and margins. By correlating this data with organic sales, PPC, and promotions it delivers a comprehensive picture of the campaign performance.

12. In what way does Scale Insights automate PPC campaigns?

Scale Insights automates PPC campaigns by leveraging AI technology in synergy with user-defined PPC rules. It also engages in real-time bidding, ensuring optimization of campaigns round the clock. By managing mass campaigns and allowing dynamic real-time bidding and keyword optimization, it enhances scalability and maximizes profit margin.

13. Can Scale Insights manage multiple Amazon PPC campaigns?

Yes, Scale Insights can manage multiple Amazon PPC campaigns. It offers users the ability to manage mass campaigns with a few clicks, maximizing the return on investment (ROI) while minimizing manual efforts.

14. Does Scale Insights offer a free trial?

Yes, Scale Insights does offer a 30-day free trial. This trial does not require a credit card and provides full access to all features of the platform.

15. How does Scale Insights serve different types of Amazon sellers?

Scale Insights caters to a wide range of Amazon sellers, including FBA sellers, advertising agencies, and aggregators. The platform is flexible and robust enough to meet varied needs, providing fully managed automation with customized rules building on AI and big data.

16. What is Scale Insights pricing structure?

Scale Insights has a scalable pricing structure starting at $78 per month or $748 per year for 5 Automated ASINs. The pricing increases based on the number of Automated ASINs required. They even offer custom solutions for those needing to scale to over 2000 Automated ASINs.

17. What do I get with my free trial of Scale Insights?

With your free trial of Scale Insights, you get full access to all the features, including PPC analytics and automation tools. However, you can only automate PPC for 1 product in 1 country for the trial period.

18. Is my data secure with Scale Insights?

Your data is kept confidential and secure with Scale Insights. The data is stored with a leading database provider and is secured with industry-standard measures. They never share your data with anyone and also commit to deleting your data entirely after account deactivation.

19. What payment methods does Scale Insights accept?

Scale Insights currently accepts only credit card payments.

20. How does Automated ASINs work in Scale Insights?

In Scale Insights, an Automated ASIN refers to the automation of your ads associated with one ASIN in a specific country. For instance, if you want to automate 1 ASIN in the USA and the same one in Canada, you will need two automated ASINs. You can always reassign an automated ASIN to another at any time.