Lucidya

AI-powered social media analytics and crisis management tool.

Social Media Analytics Arabic Language Market English Language Market Big Data Digital Marketing Business Performance

Tool Information

Primary Task	Social media management
Category	marketing-and-sales
Sub Categories	social-media data-analysis marketing-automation
Country	Saudi Arabia

Lucidya is a social media analytics tool specifically focused on Arabic language markets, but with capabilities for English data as well. It combines artificial intelligence (AI) and big data solutions to enable comprehensive insights and understanding of multiple aspects of digital marketing and business performance. Lucidya's features includes customer experience management (CXM), market research, benchmarking, crisis management, and product development. The tool allots functionalities such as Lucidya Engagement, Lucidya Social Listening, Lucidya Omnichannel, Lucidya Survey, and Lucidya CDP. Lucidya Engagement is designed for optimizing customer service interactions, while Lucidya Social Listening allows businesses to tune into conversations, opinions, and sentiments across social media platforms, news sites and blogs. The Omnichannel and CDP components of the tool offer opportunities for multi-channel customer engagement and personalized customer experience. Moreover, the Lucidya platform is versatile and suited for use in multiple sectors, such as telecommunications, financial services, healthcare, automotive, and government consulting among others.

Lucidya is an AI-powered customer experience management (CXM) platform based in Riyadh, Saudi Arabia, with a global presence. The company specializes in multilingual sentiment analysis, particularly focusing on Arabic dialects and regional variations across the MENA region. Lucidya offers a range of services, including real-time monitoring of customer interactions across various channels, automated categorization of inquiries, and the creation of unified customer profiles.

The OmniServe Engagement Platform is a key offering, providing tools for team collaboration and streamlined response workflows. Lucidya integrates generative AI to identify trends and generate actionable insights from customer feedback. The company is committed to compliance with regional data security standards and is rapidly expanding to meet increasing demand. Lucidya has received recognition for its employee satisfaction and is trusted by numerous leading brands for effective customer engagement.