Hubspot Breeze

HubSpot Breeze is a unified AI platform embedded within HubSpot CRM that encompasses Breeze Copilot, Breeze Agents, and Breeze Intelligence—designed to automate workflows, enrich data, and streamline content creation across marketing, sales, and service teams.

crm automation workflow automation email generation blog post generation social media posting customer service automation lead prospecting lead scoring buyer intent tracking data enrichment form optimization webpage creation knowledge base management crm record summarization marketing campaign automation customer engagement enhancement

Tool Information

Primary Task	CRM
Category	business-and-finance
Sub Categories	sales-and-crm workflow-automation email-automation generative-text marketing-automation
Pricing	Available on Professional or Enterprise tiers
Country	United States

HubSpot Breeze is an all-in-one AI platform embedded within HubSpot CRM, designed to streamline marketing, sales, and service workflows. It combines Breeze Copilot, Breeze Agents, and Breeze Intelligence to automate repetitive tasks, enrich CRM data, and accelerate content creation—helping teams work smarter and more efficiently.

Breeze Copilot acts as an AI assistant that can summarize CRM records, draft emails, generate web pages, and automate workflows. Breeze Agents are specialized AI modules that handle content creation, social media posting, lead prospecting, customer support, and knowledge base management. Meanwhile, Breeze Intelligence delivers data enrichment, buyer intent tracking, and form optimization, providing actionable insights for improved decision-making.

Available on HubSpot’s Professional and Enterprise plans, Breeze integrates seamlessly into the HubSpot ecosystem, making it easy to manage marketing campaigns, sales pipelines, and customer interactions—all in one platform. The AI platform operates on a credit-based system, allowing organizations to scale usage based on team needs.

With HubSpot Breeze, businesses can automate routine tasks, generate high-quality content, improve customer engagement, and gain data-driven insights, all while retaining human oversight. It’s a powerful solution for teams looking to enhance productivity, improve CRM efficiency, and drive business growth using AI technology.

HubSpot is a prominent software company based in Cambridge, Massachusetts, specializing in inbound marketing, sales, and customer service. Founded in 2006 by Brian Halligan and Dharmesh Shah, HubSpot aims to help businesses grow by providing tools that enable personalized customer experiences. The company has experienced significant growth, reaching $1 billion in revenue by 2021 and going public in 2014.

HubSpot offers a comprehensive suite of products, including the Marketing Hub for campaign management, the Sales Hub for CRM and sales automation, the Customer Service Hub for managing customer interactions, the CMS Hub for website management, and the Operations Hub for data integration. Additionally, HubSpot provides various free tools to assist businesses in enhancing their marketing efforts. With over 8,440 customers across diverse industries, HubSpot is recognized for its innovative approach to marketing and customer engagement.

Management Team

Dharmesh Shah

CTO and Founder

Kate Bueker

Chief Financial Officer

Yamini Rangan

Chief Executive Officer

Frequently Asked Questions

1. What is HubSpot Breeze?

HubSpot Breeze is HubSpot’s all-in-one AI suite that includes Breeze Copilot, Breeze Agents, and Breeze Intelligence. It automates workflows, creates content, enriches CRM data, and supports marketing, sales, and service tasks—natively inside HubSpot.

2. What are the main components of HubSpot Breeze?

Breeze Copilot – An AI assistant for tasks like summarizing CRM records, writing emails, creating webpages, and automating workflows.

Breeze Agents – Specialized AI agents for content creation, social media posting, lead prospecting, customer service, and knowledge base management.

Breeze Intelligence – AI-powered data enrichment, buyer intent tracking, and form optimization tools.

3. Do I need a specific HubSpot plan to use Breeze?

Breeze Copilot is available on HubSpot Free and Starter plans, but Breeze Agents and Breeze Intelligence require Professional or Enterprise subscriptions.

4. How does the Breeze credit system work?

Starting June 2, 2025, HubSpot assigns a monthly credit allowance based on your plan tier (e.g., Starter: 500 credits, Professional: 3,000 credits, Enterprise: 5,000 credits). You can buy extra credits if needed.

5. Can Breeze integrate with tools outside HubSpot?

Breeze is deeply integrated into HubSpot and works best within its ecosystem. It has limited standalone compatibility outside HubSpot.

6. What are some real-world uses of HubSpot Breeze?

Breeze can generate blog posts, schedule social media updates, summarize leads, auto-fill CRM data, shorten forms to boost conversion, score leads based on engagement, and respond to customer inquiries.

7. Does Breeze replace human work?

Breeze is designed to assist and enhance human productivity, not fully replace roles. It automates repetitive tasks and provides insights, but human oversight remains important.

8. How accurate is the data from Breeze Intelligence?

While generally reliable, some enriched data may be outdated or duplicated due to third-party source limitations.

9. Is there an extra cost for Breeze?

Breeze comes with HubSpot subscriptions, but credit usage may require additional purchases if you exceed your monthly allowance.

10. Where can I learn more or sign up?

Visit the official HubSpot Breeze AI page: https://www.hubspot.com/products/artificial-intelligence